Building Digital Nova: Why I Started a One-Man Digital Marketing Agency for Small Businesses
At Digital Nova Marketing, my mission is simple: help small businesses and independent brands grow online with smart strategy and standout content. But before I could do that for others, I had to build something of my own.
This first post shares the story behind Digital Nova — why I started it, what makes it different, and how I hope to bring big-agency thinking to small business budgets.
Where It All Began
I studied Business Management and Marketing at Nottingham Trent University, but my real education started after graduation. My first major role was with Thomas Bird Shoes — a luxury footwear brand where I worked across all areas of marketing, content, strategy, and growth.
Over time, I wasn’t just executing tasks — I was helping shape the brand’s voice, video presence, email strategy, paid ads, influencer campaigns, and more. It gave me an end-to-end view of how to build a brand and grow an e-commerce business — and just how hard it can be without the right support.
Why Small Businesses?
The truth is, most small businesses don’t need a big agency. They need someone who listens, understands, and delivers results — without jargon or inflated retainers. Someone who can work closely with them, become part of their team, and help them punch above their weight.
That’s what I aim to be. A digital growth partner for independent brands — from local cafés and creatives to estate agents, start-ups, and e-commerce stores.
What Makes Digital Nova Different?
There are hundreds of freelancers and agencies out there. But here’s what makes me different:
Personal touch — you deal with me, not an account manager.
Flexible services — from quick audits to full campaigns, all tailored to your goals.
Content + marketing combined — strategy is nothing without good creative, and vice versa.
No fluff — I focus on what moves the needle, not just what looks nice on a pitch deck.
What I Can Help With
Digital Nova offers two types of services:
🧠 Marketing — Website audits, SEO, paid ads, email, strategy, rebranding
📸 Content — Promo videos, social content, drone footage, photography, blogs
Whether you're launching something new or improving what’s already working, we’ll build a plan around your priorities and budget.
What’s It Like to Work With Me?
The process is straightforward and collaborative:
📞 Call or Chat — We start with a conversation to understand your goals
🔍 Research & Strategy — I audit your brand and competitors
💬 Feedback Loop — We shape the plan together
🎯 Custom Plan — No cookie-cutter packages
🚀 Action & Optimise — I execute and refine based on results
Let’s Build Something
If you’re a small business owner who knows your brand has more potential — I’d love to help you unlock it.
You don’t need to figure everything out alone. Whether it’s a standout video, a smarter website, or a better way to reach your audience — let’s talk and see what we could do together.
👉 Get in touch here or email me directly at info@digitalnovamarketing.co.uk